In the current disruptive economy, learners are required to think critically at work, whether as a start-up entrepreneur or a corporate employee.
Learners who have decided to be start-up entrepreneurs have to bear the financial risk in setting their businesses. Building creative winning strategies could minimise such risk and improve business viabilities in the competitive environment
Existing businesses are facing enormous competitions which require them to maintain their resilience by constantly innovating and moving ahead with winning strategies to meet the needs of their existing and new customers.
In this course, learners develop these entrepreneurial qualities by fostering the attitudes of self-confidence and creativity.
Learners also acquire problem-solving skills by applying the Lean Business Model Canvas methodology on a problem-driven project, through which they improve their collaboration with team members of different disciplines to develop winning business strategies.
Benson Ong, Specialist (I&E) & Senior Lecturer
Benson currently teaches Entrepreneurship and International Business modules at the School of Business Management. Besides teaching full-time students, Benson is also actively involved in adult learning programmes. Beside academic teaching, he had performed the role of Lead facilitator to many workshops (local and international), and had performed the role of business consultant to many SMEs in areas such as building viable business model and marketing.
Before joining Nanyang Polytechnic as a full-time academic staff, Benson had embarked on many entrepreneurial pursuits including insurance, training, food & beverage, telecommunications, IT solution and digital contents for over 32 years. Benson graduated with a Bachelor of Business (2nd Upper Honours) from the Nanyang Technological University.